This page showcases samples of email campaigns completed for the AARC. Each sample includes brand context and a direct link to related projects. The programs used to create and send each email include: Informz, Photoshop, Product Photography by AARC.
About: AARC’s most-read twice-monthly e-newsletter with career advice, new job listings, and recruitment advertising spotlights
Goal: Deliver impressions and results for recruitment advertising
Average Email Metrics Snapshot:
36,000+ Subscribers
99.9% Delivery Rate
22% Open Rate
13% Click Rate
About: AARC's industry recognition e-newsletters to promote AARC's support and resources for Respiratory Care Week
Goal: Increase participation by providing resources to respiratory therapists.
Average Email Metrics Snapshot:
40,000+ Subscribers
99.9% Delivery Rate
39% Open Rate
14% Click Rate
About: AARC’s largest international meeting is promoted with these special edition e-newsletters, providing news and updates before the event.
Goal: Increase attendance by spotlighting conference educational content.
Average Email Metrics Snapshot:
37,000+ Subscribers
99.8% Delivery Rate
22% Open Rate
9% Click Rate
About: AARC’s summer meeting for managers and educators is promoted with these special edition e-newsletters, providing news and updates before the event.
Goal: Increase attendance and reach decision makers for respiratory products and services.
About: An email focused on AARC’s newest product launch, AARC Explores. AARC Explores is 10-video annual series that offers an in-depth exploration of recent scientific advancements in respiratory care.
Goal: increase sales of repurpose educational as a bundled educational series product
About: An email spotlighting AARC University continuing respiratory care education (CRCE) courses.
Goal: Promote and increase sales of AARC University's educational course
Looking for a specific brand? Visit the Brands page.
Want to see full campaign overviews? Head back to the Portfolio page.